Discovery Life Insurance is an emerging player within the South African Insurance market. The company emerges from Discovery Holdings, an entity that has built an empire of exclusive, successful and industry leading medical aid insurance products. Given the reputation of the holding company and its innovative approach to the health insurance, Discovery Life Insurance brings added benefits to the South African life insurance industry. The company has transformed the fundamentals of life assurance products by moving away from the traditional approach which combines risk and investment to focusing on a risk-based life insurance platform.